(FOR THE SOCIETY OF YOUNG PUBLISHERS AT THE LONDON BOOK FAIR, TUESDAY APRIL 14TH, 2015) INTRODUCTION I’m Alastair Horne, and I work for Cambridge University Press. I started out at Cambridge ten years ago as a project developer, testing educational software for primary schools; then spent three years as a project manager, working with internal…
Tag: London Book Fair
What can other industries teach us about digital? (2011 London Book Fair Digital Conference Part I)
In 2011, publishing was still looking nervously towards other industries for advice, as evidenced by the number of speakers at the 2011 London Book Fair digital conference drawn from the music and video industries. It was also the year of Evan Schnittmann’s controversial, if ultimately mostly accurate, assertion that the enhanced ebook was dead. the…
Mobile opportunities: The 2010 London Book Fair Digital Conference
Interesting to note how some of the key themes of the new publishing – particularly pricing and the relationship with reader – were already at the forefront of industry thinking at the first London Book Fair digital conference. The enthusiasm for new forms of enhanced ebooks has dissipated somewhat now, though… Sunday’s London Book Fair…
The pressfuturist manifesto 