An early piece on the need for publishers to engage with readers through social media. In a blogpost at Futurebook, shortly after this year’s London Book Fair, Sam Missingham, the Bookseller’s unofficial “chief twitterer”, suggested that UK publishing was using Twitter to engage in a conversation that embraced “authors and their fans, librarians and publishers,…
Month: July 2010
eBook pricing: learning from other people’s mistakes
My second piece for FutureBook, raising concerns about ebook pricing that we still haven’t resolved, and – three years before Amazon’s announcement of Matchbook – proposing bundling as a possible solution. Rereading this in 2013, I belatedly realise that the person who gave that very impressive presentation at Tools of Change Frankfurt in 2009 was…